by Katy Barnhart | Jan 4, 2024 | Recent News
Coming up on January 9-11, LBS is organizing its “Year of the Customer” event. LBS is hosting “The Year of the Customer,” a Local Broadcast Sales national online event for broadcast and digital managers and sellers featuring presentations from the most influential...
by Katy Barnhart | Jan 4, 2024 | Recent News
Indiana stations who contribute to the Indiana Broadcasters Foundation Scholarship Program have the opportunity to earn an EEO Certificate of Participation, if they both financially support the scholarship program and provide a judge to evaluate student applicants. ...
by Katy Barnhart | Dec 27, 2023 | Recent News
Thank you for running the IBA Public Education Program spots in 2023! Below is the updated traffic information for the First Quarter of 2024. The IBA will continue to have a (4) total of PEP campaigns running on air. These ads should continue to run through the dates...
by Katy Barnhart | Dec 27, 2023 | Recent News
Both P1 Learning and Local Broadcast Sales are offering a variety of sales training opportunities for IBA members early in the new year. New sellers can take advantage of the P1+ New Sellers Program. P1 Plus is a live-assist onboarding training program designed...
by Katy Barnhart | Dec 27, 2023 | Recent News
These days, as municipal and even school board elections are more frequently becoming political battlegrounds, we expect more political advertising for these races to be placed – particularly on stations that serve local communities. As I wrote on my blog last week,...
