New Member Service: IBA Now Offering Full Access to Local Broadcast Sales

Members of the Indiana Broadcasters Association now have full access to Local Broadcast Sales at no cost!

IBA members now have  24/7 access to the LBS’ revenue-generating services including:

  • Training-On-Demand: Over 1,200 training videos that are developed and delivered by ad sales pros with two new videos added nearly every week for your sales pros.
  • Sales Ideas: Timely sales ideas to help produce tangible sales results when there is a need for an innovation boost.
  • Ad Intelligence: A sales resource center organized by category and designed to enhance consultative sales calls with over 3,000 articles.
  • Ask LBS: A virtual coach with street-smart advice.
  • 2nd Tuesday Webinars: Live sessions airing on the 2nd Tuesday of every month. You also have access to a very valuable archive.

There is also a 29 video multi-session series on selling during this COVID-19 era and how to work from your home.  Since March 16, LBS has created nearly seven hours worth of new content by broadcasters and for broadcasters specifically designed to help deal with this pandemic.

  • What’s Your COVID-19 Strategy?
  • How to Work From Home
  • COVID-19: Be the Best in Your Market (including LIVE Q&A from Broadcasters) – Parts 1-7
  • Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy (including LIVE Q&A from Broadcasters) – Parts 1-11
  • The Survival Marketing Workshop (including LIVE Q&A from Broadcasters) – Parts 1-9

Every team member at your station is encouraged to create an account.

To do so:
1. Go to
2. Complete the simple form and submit
3. That’s it to get you all set-up. See you online!


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