Marketing Consultant

Job Description

Sinclair’s powerhouse content center, WSBT(CBS)/ESBT(FOX) has a rare opportunity to join our team as a Marketing Consultant in South Bend, IN., encompassing beautiful SW Michigan and NW Indiana, it’s beaches, orchards, wineries, breweries, distilleries, Notre Dame, it’s Football and much more! Joining Sinclair/WSBT is a career making opportunity where your success will be driven by your ability to help businesses succeed in strategically marketing their own products/services across all platforms and devices. Join a winning culture that will educate and empower while also challenge and reward you! You must be an enthusiastic, motivated Marketing / Sales Consultant who will meet or exceed revenue goals by designing creative client campaigns that drive desired business results. We are looking for someone who can connect with clients and help them achieve their business objectives through effective linear/television and digital advertising.

In this position, you will:

Generate revenue for the station and meet monthly goals through effective outside sales techniques
Develop new business and create results for clients through creative and effective targeted campaigns
Research and build campaign solutions, including overall branding and creative and ensure campaign execution meets client expectation
Establish trusting relationships with clients, community and Sinclair and meet all commitments with adequate preparation, delivery and follow-through
Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives and develop a strategy to support achievement of goals
Grow share of clients’ advertising spend while increasing their overall spend
Support quality deliverables to drive client results
Support collection of receivables
Build and enhance sales skills, to include effective story-telling, prospecting and relationship-building, negotiation, closing
Develop capabilities to produce creative and effective campaigns

Required Skills

Passion for contributing to a sales team with a positive mindset
Driven by practical results, opportunities to learn, and opportunities to assist others with intention
Effective relationship building, customer service, communication and negotiation skills
Superior business acumen related to new media, digital interactive initiatives and social media required
Media sales experience preferred and an excellent understanding of tv and media plans, advertising marketplace, and key competition
Bachelor’s degree preferred
Ability to quickly recover from adversity
Ability to effectively communicate, build rapport and relate well to all kinds of people
Professional appearance a must
Reliable transportation, valid drivers license and a satisfactory driving record

Education Required

Bachelor’s degree preferred

Benefits

Sinclair offers amazing Benefits!
Medical, Dental, Vision. 401K
Employee Stock Purchase Plan, Flex Spending,
Company Paid Life Insurance,
Company Paid Short Term & Long Term Disability
PTO (Vacation, Sick, & Personal)

How to Apply

To apply go to https://sbgi.net/careers/

Station:
WSBT

Location:
Mishawaka

Employment Type:
Full-time

Job Type:


Back to Job Board Listing