Digital Sales Strategist

Job Description

We are currently seeking a high-energy, multi-tasking Digital Strategist to join our team at WRTV in Indianapolis.

The Digital Strategist (DS) will have responsibility to drive revenue growth by providing expert product knowledge, creating custom campaign presentations, and providing sales expertise and campaign strategy/guidance to a team of Account Executives and their respective clients. This is a market-based, client-facing role working under the guidance of the Director of Sales.

WHAT YOU WILL DO

Provide guidance, participate in product training for designated products which include but are not limited to: Display/Video/Social, Targeted Network Display/Pre-roll, Facebook, AdWords, SEO, OTT/CTV solutions, email, and contesting.
Make 4 legged sales calls to consistently achieve digital market revenue goals by increasing digital campaigns with new and existing clients.
Provide campaign guidance to Account Executives; develop strategy, help create presentations, establish KPIs, provide pacing, assist in the close of the sale, provide optimization and upsell recommendations.
Conduct one-on-one meetings with account executives to review pacing, spending, etc..
Knowledge of competitive landscape and monitors market trends and industries to identify new opportunities.
Other duties as assigned

Required Skills

Prefer experience in a sales leadership, advisory, or supervisory capacity.
Experience in creating and successfully executing multi-faceted digital campaigns.
Working knowledge of Google Analytics, AdWords, DFP, Facebook Audience Insights.
Strong analytical skills and data driven thinking.
Demonstrated record of success in a goal oriented, highly accountable sales environment
Must have proven prospecting and closing capabilities.

Education Required

Bachelor’s degree in related discipline or equivalent experience
Three (3) to five (5) years sales experience, closing business and managing clients.

Benefits

Medical
Dental
Vision
401(k)
Paid time off

How to Apply

https://scripps.com/careers/find-a-job/

Station:
WRTV

Location:
Indianapolis

Employment Type:
Full-time

Job Type:
Digital, Sales,


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